Listrak needed a national enterprise sales executive with eCommerce experience supporting the retail industry.
They had several options to consider within 30 days and hired more than one.
Position
Enterprise Sales Manager
Client Overview
Listrak helps marketers unlock the power of their customer data to create personalized, 1:1 interactions that drive incremental revenue, engagement, lifetime value and growth.
Fueled by artificial intelligence, actual human intelligence, machine learning and predictive analytics, the Listrak platform boasts a comprehensive set of marketing automation and CRM solutions that unify, interpret and personalize data to engage customers across channels and devices.
The Challenge
Listrak was in the process of expanding their sales organization. They had limited success hiring salespeople who didn’t already understand the eCommerce and marketing services industry. It was important that the new hires would have this knowledge. The desired candidate would be able to add value right away with limited training. To accomplish this, we had to identify candidates that were with direct competitors that understood the ecosystem and have turnkey relationships.
Our Action
With demand exceeding supply for this type of talent, they needed a process and service that provided multiple touch points including phone, email, texting and LinkedIn Inmails over several weeks. To accomplish this, Listrak chose our Committed service level. In addition to getting the time and resources needed to be successful, they were able to evaluate talent from coast to coast.
End Results
Within 30 days, the hiring manager was evaluating 4 highly qualified candidates. The preferred candidate was in a major metro area where they wanted to establish greater ties. The candidate accepted the offer and has since proven to be a valuable salesperson closing several new accounts and exceeded their sales quota.
More than providing value – We can prove it
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