Softserve was seeking a hands-on Marketing leader that had experience developing an omni-channel approach.
Their decision was tough because our customized approach resulted in several qualified candidates.
SVP of Global Marketing
SoftServe is a digital authority that advises and provides at the cutting-edge of technology. With expertise across healthcare, retail, media, financial services, software, and more, we implement end-to-end solutions to deliver innovation. SoftServe develops and implements transformational products and services.
The CEO was seeking a hands-on marketing leader that had experience developing an omni-channel approach. Their new SVP of Global Marketing needed a broad skill set that included: predictive analytics, account strategy, automation, competitive analysis, content marketing, communications/AR/PR, demand generation, development of inbound/outbound marketing, GTM strategy and planning, market research, SaaS, sales enablement, and more.
Their decision was tough because our customized approach resulted in several qualified candidates. Their preferred candidate accepted the offer and started within 60 days of taking on the assignment. The new SVP has since fulfilled management’s objectives and is a key contributor. Their efforts are directly linked to increased revenue the firm has experienced from many new clients in the Healthcare, Media & Entertainment, Retail, and Financial Services verticals.
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