The Hunter/Gatherer vs. The Account Manager

Most sales professionals fall into one of two categories – the hunter/gatherer or the account manager. The hunter/gatherer is all about acquiring new clients, bigger orders, and impossible deals. The account manager, by contrast, pursues new business less aggressively, but puts in the time and effort it takes to keep existing clients over the long…

Read More

Keep Your Hiring Process Short and Sweet

Recruiting tends to be a drawn-out process. A job posting is published, resumes are vetted, a pool of candidates is assembled, interviews are held, and by then hopefully the ideal candidate has been established. If one hasn’t, it often involves back-tracking a few steps. There are merits to this careful, extended approach, but there are…

Read More

4 Ways to Encourage Innovation

Innovation is the lifeblood of any business, regardless of the size or industry. Without finding faster, stronger, cheaper, and better ways of doing things, there is no way to remain competitive in the fast-paced global economy. Unfortunately, for as important as innovation is, it is also extremely elusive. There is no way to snap your…

Read More

3 Tips for Nurturing Prospective Client Relationships

Nurturing a prospective client relationship over the long term is one of the most effective sales strategies, and also one of the most difficult. The amount of time and energy required can be substantial, but when it pays off you’ve gained a client/customer that is genuinely excited to be doing business with you, and positively…

Read More