Posts by Chris Gardner
Do You Require Your Employees to Repay Bonuses?
Sign-on bonuses can entice candidates to take a second look at your openings, but if the candidate decides to leave before the terms of the bonus are met, insisting on a bonus being paid back can have a detrimental effect. Do you require your employees to repay bonuses? Candidates Read the Fine Print You can…
Read MoreWhy Tenure Isn’t What It Once Was
Thirty or 40 years ago, people would find a good job and stay for many years, and then retire from that company. In today’s modern culture on the move, it’s not uncommon for candidates to stay at a position for two-to-three years and then move on for many reasons. Many candidates can be misread as…
Read MoreShould You Risk Losing a Candidate Over a Non-Compete?
The market is tough and positioning is the best way to ensure that your company does better than the competition. You want to ensure that competition doesn’t have insider information about your company, and you think that having your hires sign a non-compete agreement is probably a good step to making sure that your brand…
Read MoreShould You Use Online Hiring Assessments?
Seems like a simple plan: You want to know what a potential candidate’s skill level really is before you bring them in for an interview. You direct them to an online assessment tool thinking this will make sure the candidate is not only truly qualified, but also genuinely interested. That’s what these tools are for,…
Read MoreHow Relocation Affects Ability to Attract Candidates
When you’re trying to fill an executive position, the pool shrinks based on experience and expertise and then you add in the boundaries of a commute and things get infinitely more complex. What if your opening isn’t a good option for a remote office? What if the best candidate lives 300 miles away? Offer a…
Read MoreTechnical Writer Not Cutting It?
You pick up the latest version of your newest technical document and you thought it was going to be picture perfect, but it’s pretty clear that something has to change. You’re fairly certain it’s not the material because other writers seem to have a way to make things clear and easy to follow, even if…
Read MoreWill Beacon Marketing Change the Face of Marketing for Your Business?
When you walk into your local Target, that magic little app opens and welcomes you to the store and reminds you to use your Cartwheel coupons. This is beacon marketing! Beacon marketing was expected to transform marketing when it was introduced in 2014, but until now it’s only been friendly ripples. According to Marketing Tech,…
Read MoreThree Questions to Ask All Risk Mitigation Candidates
Risk mitigation openings need to be filled strategically and thoughtfully; executives need to know that the hands they have chosen will hold the business afloat if disaster should strike, and that the hands they rely on will keep them from tripping into any accidentally opened holes in the strategy. These candidates need to be savvy…
Read MoreFour Benefits of Using a Recruiter to Find Talent
Your business needs leadership. You can just make a few phone calls or take out an ad, right? Turns out, it’s not that easy. Finding the right executive, regardless of sector, defines the critical long-term success of your business. These high-level leaders require a lot of time and energy to discover and vet. It’s time…
Read MoreHow to Qualify Senior Enterprise Sales Executives Before Hiring
A company is only as good as its ability to generate opportunities for selling its product. Top-performing and well-versed sales leadership makes or breaks that performance. How do you know the good candidates from the merely okay? Seven qualities that make an outstanding Senior Enterprise Sales Executive: Energy. This person possesses the skills to excite…
Read MoreNew Marketing Report Places Importance on E-Commerce
According to new research, luxury brands across the industry are using the customer’s digital footprint to create tailored customer engagement strategies which increase sales. Luxury retailers have wavered in utilizing the digital reach employed by other retailers because they didn’t want to reduce brand value, but market conditions for crafting the personalized, exclusive experience expected…
Read MoreVP of Marketing: The Risks of Promoting Internally
The dominant wisdom in hiring says that it is always better to hire internally. And while there are certainly advantages to promoting an existing employee, there are disadvantages as well. Plus, there are distinct benefits that come from making an outside hire. Here are a few factors you should consider before committing to a candidate:…
Read MoreThe Importance of Finding the Right CISO
Everyone in your C-Suite is important. But your Chief Information Security Office (CISO) is in a unique position to protect your company from the kinds of common catastrophes that waste millions and ruin reputations overnight. That’s why it’s so important to find not just a qualified candidate, but the right candidate. These following qualities identify…
Read MorePosition Highlight: Chief Revenue Officer
If you were born with the heart of a salesperson and have always felt the drive to sell more to more people, you would probably make a great Chief Revenue Officer (CRO). These executives have a central role in organizations of all types and are integral to the success of business across industries. Read on…
Read MoreMobile Even More Vital in Second Half of 2016
In spite of all that has been written about mobile marketing in recent years, some marketers still regard it as supplemental, even optional. But recently released data suggests that mobile marketing is becoming more important than ever, and is now more or less mandatory for any brand that wants to make an impact. The media…
Read More3 Qualities to Seek in a Database Marketing Account Executive
In every hiring decision, you’re looking for a candidate who is the total package. But for every job, some skills will be more important than others, and those are the ones you’ll really need to prioritize when making a hiring decision. As you search for a database marketing accounting executive, make sure to place extra…
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